It was a ton of fun working with the PathFactory team on their new brand/website. Originally they wanted to retrofit their old site to match their new brand style/colours, but instead I convinced them I could deliver a whole new site that's 10 times easier to use than their existing site in under two months.
I love doing rebuilds! It's an opportunity to make a site easy for everyone on the team to use. A site that's modular (think lego blocks), matches the design perfectly and can scale as your company grows!
Needless to say Cassandra and the rest of the marketing team was super happy with their shiny new site. More importantly is that we hit all the deadlines and overdelivered on the amount of pages/content originally agreed upon with the head honchos.
One of the perks about being a senior developer and someone who loves marketing/design is that I can adjust to the madness that sometimes accompanies the wonderful world of tech startups :)
What's your next project? How can I help?